This article was written in collaboration with Massimiliano Moruzzi (from Autodesk Research) * The dynamics that have governed the markets over the past few years require a profound...
Tag - 3D VIRTUAL REALITY
The best about virtual reality and augmented reality applications.
Coronavirus and virtual fashion: digital events and showrooms
The global emergency sparked by Coronavirus has disrupted the season of events scheduled in all business areas, as cancellations...
Read More
3D holograms for digital marketing
3D holograms are one of the most fascinating visual content in the multimedia universe. There are different examples, such as...
Read More
Hypervsn – the state of the art of 3D holograms
Surprising, amazing and capturing the attention of the customer represent an increasingly complex mission in the hyper...
Read More
Dreams: beyond gaming, a 3D content creation platform
“Made in Dreams” is much more than the suggestive watermark of the new sandbox developed by Media Molecule. It is a milestone that marks the beginning of a new era for software, moving...
REAL-TIME 3D – MUSIC AND VIRTUAL REALITY
The music industry is growing interest in immersive technologies, such as that of virtual reality, because of its unparalleled ability to engage the public. Let’s take a look at three...
Mona Lisa VR – Beyond the Glass
Virtual reality is about to make its debut even at the Louvre, with the exhibition dedicated to Leonardo da Vinci on the occasion of the 500th anniversary of his death. Mona Lisa: Beyond...
REAL-TIME 3D – MUSIC AND AUGMENTED REALITY
Today, real-time 3D technologies offer new media formats: a detail the most innovative actors of the music industry have not missed. This the case of Childish Gambino, a proponent of Pharos...
AUGMENTED REALITY AND THE SHOPPING EXPERIENCE IN...
The coming of Internet has radically changed sales models in the fashion and luxury sectors, by redefining the aspects linked to the shopping experience, in which...
Mixed Reality: VR and AR from Reply’s perspective
Virtual Reality and Augmented Reality are playing an increasingly important role in the 3D Experience and in the digital transformation of companies. We met Filippo Rizzante, CTO of Reply...
FASHION, ART AND 3D: THE VIRTUAL FUTURE OF THE CATWALK
Virtual fashion shows are one of the great expressive temptations of contemporary fashion, a creative dimension capable of mixing up an explosive cocktail made of Fashion, Art and 3D...
3D, AR AND VR IN SHOPIFY’S IMMERSIVE SHOPPING...
Just as Adobe announced its acquisition of Magento with great fanfare, another e-commerce giant announces its strategies that are increasingly centered on an immersive shopping experience...
MILAN DESIGN WEEK 2018 BETWEEN 3D PRINTING AND...
The Milan Design Week 2018 proved to be an event of strong international appeal with a perceptible growth in the number of visitors both at the Salone del Mobile and at the events scheduled...